If you’ve assigned a new area representative, here’s a sample letter you can use to announce the new area representative to your customers.
Good day [recipient],
We are happy to let you know that a new representative had been assigned to your area.
[name of representative] has vast experience in handling [accounts] in the industry of [industry] and we hope that his expertise could benefit you and your area.
[name of representative]’s appointment will be effective on [date]. [He/She] would you pay you a visit on [date].
Thank you,
[Signature]
[Name of sender]
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